The Dissolving Bottle by Creative Manila. (Credit: Thedissolvingbottle.com)
Philippines’ award-winning inspiration network Creative Manila introduced an open-source re-design of traditional shampoo packaging, giving it an eco-friendly makeover. Solid shampoo bars are an ingenious solution to get rid of plastic packaging, however most people still think it’s a bar of soap. In order to make it more appealing for the hotel industry and home consumers, changing its shape may be able to change the consumer mindset. Each bar of The Dissolving Bottle is made with all-organic ingredients by local Filipino manufacturer The Naturale Market and replaces a 90ml bottle of shampoo. Partner brands have the chance to customize their own versions of The Dissolving Bottle and the agency is also offering to supply the molds at cost to artisanal producers for community livelihood projects. “We have long been involved with campaigns to fight plastic waste. And with The Dissolving Bottle we have a solution that can clean your hair without a bottle”, says David Guerrero, CCO CreativeManila.
Shampoo Bars Redefined | The Dissolving Bottle | Immortal Untold
