SUSTAINABILITY: The Future Of Color Is Plant Waste.

11. September 2020 | Material, Waste | via Stjernsward.co

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KAIKU living color by Nicole Stjernswärd (Credit: Stjernsward.co)

Historically color came from plants and minerals, but with the onset of industrialization, cheap petrochemical colors became the norm, at huge environmental cost. To avoid further ecological devastation, the material innovation startup KAIKU, originally developed by Nicole Stjernswärd, started to use agricultural waste from everyday plants, like avocados, in order to transform it into a high value resource – natural plant-based colorants.

Many plants & fruits we eat every day, such as avocados, onions, and oranges, have valuable colors within their skins and peels. Normally these are left to rot in landfills.

KAIKU Living Color